Jim Purves, General Sales Manager Emeritus

“The difference between the impossible and the possible… lies in a person’s determination.” - Tommy Lasorda 

Jim Purves has been part of the Serra Automotive network since 1991, beginning as a sales associate at Al Serra Chevrolet. His passion for cars and customer relations made working at Serra Automotive the perfect fit. Within the organization, he has held many roles including Sales Manager and General Sales Manager.

Jim is passionate about helping customers find the best solutions and always open to learning new things. Outside of work, he enjoys sports and working on his home.